Clyrals project addresses two significant institutional issues. Firstly, there are thousands of unemployed individuals in South Africa who are literate to a greater or lesser extent. There are also thousands more who are under-employed and earn a low income and have significant free time available. Most of these individuals own mobile phones. Secondly, there is a growing demand amongst businesses for somewhat trivial but time-consuming problems that are difficult, expensive or inappropriate for a computer to perform. These activities, Human Intelligence Tasks,can often be completed by rudimentarily-skilled workers. Mobenzi offers a solution to these issues, by linking supply and demand with an existing mobile platform. The platform currently uses standard, low cost mobile phones to complete complex forms, but can be adapted to facilitate the processing oftasks. The mobile application is able to run on a handset costing in the region of R480and is very easy to learn to use. Low income South Africans will therefore be able to complete these tasks on their cellphones and earn income, either in their spare time or, in exceptional cases, as their main income generating activity. Clyral anticipates that the service could experience rapid viral growth over the next few years, providing new income to thousands of low income South Africans. Furthermore, Clyral intends on looking into further tasks that can be completed using the mobile platform, and expanding the service offering. |